icethetics.co

View Original

0045: Remaking Rochester in Buffalo's Image

Minor League Week proceeds with another AHL franchise, one not so much in need of a rebrand. The Rochester Americans were hit hard by their league's switch the Reebok Edge uniforms, but it wasn't long before the problems were rectified. So that's not what this concept is about. Instead, Chris Wright demonstrates what the Amerks might look like if they wanted to look more like their NHL parent club, the Sabres, with which they were recently reunited. It's probably more of a lateral move than anything, but it's an interesting notion. Anyone else want to take a stab at redesigning AHL team sweaters to match their NHL affiliates?